Fundamentals of Global Strategy
By:Cornelis de Kluyver
Published on 2010-08-20 by Business Expert Press
The globalization of the competitive landscape has forced companies to fundamentally rethink their strategies. Whereas once only a few industries such as oil could be labeled truly global, today many-from pharmaceuticals to aircraft to computers-have become global in scale and scope. As a consequence, creating a global competitive advantage has become a key strategic issue for many companies. Crafting a global strategy requires making decisions about which strategy elements can and should be globalized and to what extent.
This Book was ranked at 22 by Google Books for keyword explaining international production.
Book ID of Fundamentals of Global Strategy's Books is sCrFync19qsC, Book which was written byCornelis de Kluyverhave ETAG "M386DYMhRzE"
Book which was published by Business Expert Press since 2010-08-20 have ISBNs, ISBN 13 Code is 9781606490730 and ISBN 10 Code is 1606490737
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Book which have "270 Pages" is Printed at BOOK under CategoryBusiness and Economics
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